Do you ever watch the red carpet and wonder what cars celebrities arrive in for significant events? We all love to get a glimpse into celebrity lifestyles, and their luxury vehicle choices offer a peek at their preferences and personalities.
When A-list celebrities head to award ceremonies, movie premieres, and black-tie galas, they want to make an entrance. Arriving in an eye-catching luxury or sports car is one way to capture attention on the red carpet.
The car a celebrity selects sends a message about their status, brand affiliations, interests and even causes they support.
We decided to highlight five examples of famous figures and the supercars they rolled up in for high-profile happenings. If you’ve ever wondered about celebrity car choices, read on for the inside scoop.
The Fascinating Link Between Celebrities and Cars
Have you ever wondered why celebrities care to make a big entrance in their vehicles? There are a few motivations at play. First, celebrities have images to cultivate and maintain.
Arriving in an environmentally friendly electric car aligns with causes a celebrity supports. Opting for an ultra-high-end luxury vehicle might reinforce a glamorous persona.
There is also the branding angle. Celebrities often have sponsorship deals and partnerships with specific car companies. Part of the arrangement involves celebrities making appearances in the brand’s vehicles. Getting photographed in the car maker's cars offers the car maker publicity.
1.Taylor Swift Cruising in Her Porsche
Remember when Taylor Swift rolled up to the Golden Globes in 2016 in a shiny red Porsche? Her 1961 Porsche 356 was a perfect accessory for cherry red lipstick and bold crimson gown. This classic sports car choice aligns nicely with Swift’s retro-inspired style.
Porsches also have a reputation for being zippy and sporty. Given that many of Swift’s song lyrics praise fast cars and freedom on the open road, it’s fitting that she would arrive in a Porsche for a major event.
The sleek styling of the 356 appealed to her as well. Swift appreciates aesthetics and visuals, making this graceful vehicle seem apparent.
2.Matthew McConaughey Revs Up in a Lincoln SUV
When Matthew McConaughey strode onto the red carpet for the Dallas Buyers Club premiere, he emerged from a glittering gold Lincoln MKX. This luxury SUV matched the golden shine of McConaughey’s Best Actor Oscar statue.
Was it just a coincidence? Not at all! McConaughey has an endorsement deal with Lincoln and has starred in a series of clever ads for the car maker. He has a multi-year agreement to act as a brand spokesman.
The marketing campaigns play off McConaughey’s smooth-talking charm. He also holds up his end of the bargain by driving Lincoln to significant media events.
The golden MKX that ferried him to the Dallas Buyers Club premiere reinforced his brand ambassador role.
3.Leonardo DiCaprio Cruises in a Fisker Karma Eco-Luxury Car
When environmental activist Leonardo DiCaprio arrived at the Academy Awards in 2016, his vehicle choice aligned with his public image. Rather than a gas-guzzling SUV or luxury sedan, DiCaprio rode up in a sleek Fisker Karma plug-in hybrid.
The Karma is branded as an “eco-luxury” car with an electric motor alongside a gas engine. This mirrors DiCaprio’s ability to blend environmental causes and a glamorous Hollywood lifestyle.
The hybrid Fisker allowed him to make a grand entrance while supporting cleaner transportation.
DiCaprio took advantage of the moment to draw more attention to sustainability. He pointed out the car’s rose gold accents, which matched his date’s gown nicely.
4.Jennifer Lawrence Cruises in Her White Porsche 911
When Jennifer Lawrence swept up to the Toronto International Film Festival in a pearl white Porsche 911 Carrera Cabriolet, onlookers could instantly sense this was a good match.
With its approachable prestige and fun-loving personality, Porsches seem suited for actresses like Jennifer Lawrence, who blends glamour with quirkiness.
She looks ultimately at ease behind the wheel while flashing her million-dollar smile. You may recall that Lawrence has also arrived at events in a Volkswagen Eos convertible.
This reinforces her ability to mix luxury with thriftiness in a charming way. She selects cars that properly reflect different aspects of her image.
5.Priyanka Chopra Makes a Statement in a Rolls-Royce
When Priyanka Chopra arrived at the 2018 Met Gala, she drove a Rolls-Royce Silver Cloud. The luxury vehicle immediately conveyed Chopra’s confidence and ambition.
As the first South Asian woman to headline a U.S. network TV drama, Chopra continuously makes bold statements and expands boundaries.
This shows her ability to take something historic and privileged like a Rolls-Royce - and make it her own. The ultra-luxurious car choice aligned seamlessly with her #BiggerPicture mentality on inclusion and possibility.
Final Thoughts
As you can see, celebrity car selections at important events offer fascinating insights. We learned about Swift’s retro sensibilities, DiCaprio’s commitment to environmental causes and Chopra’s boundary-breaking ambition.
However, the #1 motivation for celebrity car statements is staying powerful in the public eye. Arriving on the red carpet in an intriguing set of wheels keeps celebrities relevant and talked about.
When Swift pulls up in a vintage Porsche or Chopra emerges from a Rolls, they steal the spotlight. Judging by the chatter and photos their cars generate, the strategy works perfectly!
So next time you see celebrities waving from fancy cars to galas and premieres, remember there is a method behind the madness! Their luxury vehicle choices show how they want audiences to perceive them.
With car companies and brands continuously courting celebrities, you can count on the partnership between famous figures and cars to continue!
